Please describe here in brief what your activities were during your traineeship

I was employed in the Outside Sales department and responsible for the following tasks:
-    Planning and execution of meetings and events
-    Generation of a new international meeting concept
-    Supporting function during the press launch of new products
-    Evaluation and analysis of marketing measures

How did you become aware of the traineeship at DT Swiss?

I saw an advertisement for the traineeship on the DT Swiss website and applied immediately.

What makes DT Swiss different from other employers?

At DT Swiss the skills of the employees are consciously utilized and encouraged. Even as a trainee, I was still able to contribute my own ideas. If they were deemed feasible and interesting, I was given the chance to independently implement these ideas. And because I felt I was participating, my motivation to work was always high.

What were you able to take from your time at DT Swiss?

I became very aware of how important motivated and qualified employees, a pleasant working environment and a functioning communication is for a company. Only when it has these things in place can a company hope to enjoy long-term success. DT Swiss ticks all these boxes.

What was your personal highlight during your traineeship?

There are a couple: The press launch of the new ERC 1100 Dicut Road Wheels, which I helped organize and during which I was able to ride high-end racing bikes along with various reporters from around the world who were also present. Second, the distributor meeting which I was allowed to plan and execute. And also the regular training rides during lunch breaks and after finishing work in the evening.

And what does the time after your traineeship hold in store for you?

I will continue to work for DT Swiss. I have attained a position as a working student in the Product Management department, where I will have the responsibility for a product. This is a perfect match to my studies because I will go more in depth into Product Management in the future course of my studies. I am very much looking forward to this challenge.